Abou Us

Since 1979, The Bike Line has been helping Indianapolis discover the joy, freedom, and adventure of cycling. What began as a passion project for founders Tom and Nancy Revard has grown into one of Central Indiana's most trusted family-owned bicycle shops, serving riders of every age and experience level.

Today, second-generation owners Charlie, Bill, and Jimmy Revard proudly continue their family's mission: providing exceptional bicycles, expert service, and a welcoming environment where every rider feels at home. Whether you're purchasing your first bike, training for your next race, commuting to work, or exploring local trails with your family, our team is committed to helping you find the perfect ride.

At The Bike Line, we believe that cycling is more than a hobby—it's a lifestyle that brings people together, promotes health, and creates lifelong memories. That's why we offer carefully selected bicycles from industry-leading brands, premium cycling gear, and professional service performed by experienced technicians who share your passion for the ride.

More than four decades after opening our doors, we're still guided by the same values that started it all: honest advice, personalized service, and a genuine love for cycling. We're proud to be part of the Indianapolis cycling community and look forward to helping you enjoy every mile ahead.

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Service Department

Since 1979, The Bike Line's service department has been built on one simple belief: every ride matters.

A bicycle is more than a machine—it's freedom, fitness, adventure, and countless memories waiting to be made. That's why every tune-up, and every adjustment, is approached with the same level of care and craftsmanship we'd give our own bikes.

For more than four decades, generations of cyclists have trusted The Bike Line to keep them rolling. From first rides around the neighborhood to century rides, race days, and daily commutes, our experienced technicians understand that every bike has a story—and every rider deserves to ride with confidence.

Our commitment has never changed. We combine factory-trained expertise with genuine passion, ensuring every repair is done right the first time. When your bike performs at its best, so do you.

Since 1979, The Bike Line's service department has helped Indianapolis riders spend less time in the repair stand and more time doing what they love—riding.

Our brands

At The Bike Line, we believe that offering more brands isn't the same as offering better choices. That's why we've carefully curated a collection of the world's finest cycling brands, selecting each one for its proven performance, innovation, reliability, and long-term value. Rather than overwhelming riders with endless options, we focus on the bikes and equipment we trust to deliver exceptional experiences on the road, trail, and beyond.

Our lineup begins with Pinarello, a benchmark for world-class performance and craftsmanship, followed by the exciting value and technology found in X-Lab bikes from XDS. We proudly carry Trek, renowned for its versatility and rider-focused innovation, along with the precision engineering of BMC and the timeless Italian heritage of Bianchi. To complement every ride, we offer the uncompromising performance of ENVE bicycles & components as well as the handcrafted excellence of Seven Cycles titanium bicycles.

Every brand we represent has earned its place in our store through rigorous evaluation—not simply because it's well known, but because it delivers meaningful value to our customers. Whether you're purchasing your first performance bike or investing in your dream ride, our curated selection ensures you'll find products that maximize performance, durability, and enjoyment while making the most of your investment.